Integrity Hero
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The Real Life Course

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In my office getting ready to buy some milkweed for Monarch butterflies. Helping the planet is a special occasion meriting the wearing of hand-me-down vintage jewelry from the women who came before me.
If you're looking to have a different perspective on life, this course is for you. One student said it was like going from grammar school to grad school in eight weeks.

You're likely already a conscientious consumer and read labels all the time. This course will teach you how to go beyond labels to suss out fake advertising and eco-washing. Now you'll know how to buy the best, or find out if you'd be happier simply not buying.

Wouldn't it be great if you were just as happy not purchasing anything? You'll learn how to find that kind of satisfaction with your life, too.

​You know the world isn't perfect, but that doesn't stop you from doing your best. This course provides you real options to the best impact, right now.

​You can leave the world better than you found it.

Humans have lived on the planet for thousands and thousands of years, long before we were labeled a "cancer up on the planet." The issues we are facing today are recent. Global warming was started only 180 years ago. Plastics started to be everywhere only about sixty years ago.

With the incredible healing power of the Earth and man-made technology, we have the capacity to reverse this downward spiral in one generation. 

This course will go over consumer choices, natural and manmade technologies, supply chain dynamics, how to have real agency in the marketplace, and how to be impactful every day. Getting on the path to seeing the Earth cool is possible by 2050.

And, it's better for you, in every way, to act.

It's good for the future and it's good for you in so many ways right now. Knowing that you are an agent for real change alleviates cognitive dissonance so you'll be less stressed as you live your life through one of the more challenging times man has faced with erratic extreme weather events, food shortages, and refugee crises. You're going to be taking concrete steps that will allow you to be proud of your life.

While you act, you'll personally benefit in scientifically proven ways with ways to increase your happiness and health, and build wealth. Here are some details about the benefits of this course:
LIVE NEGATIVELY, IN CARBON THAT IS
Go from not knowing what your carbon footprint really is to leaving a footprint that actually heals the Earth—by going negative.

Imagine walking around knowing that because you're alive the Earth is actually getting healthier than it would have been had you not been born. Feels kind of heroic doesn't it? 

Some people live carbon neutral, but heroic levels go negative, to restore the Earth and ecosystems that have been wiped out not only from their lifestyle, but also from the lives of those who came before them.

This system of taking more than giving is recent. Also, it was inherited. We can reverse this thinking if we start doing our part and encouraging others to do the same.

This system is the ultimate positive feedback loop: helping the Earth and other humans also improves your health, happiness, and wealth. It's all been proven scientifically—I'm just connecting the dots in an innovative way. You can find more on the this page. Scroll down to the Integrity Hero research section.
LOWERING YOUR CARBON FOOTPRINT
Even though lowering your carbon footprint won't reverse the damage, it does give our planet a break and us humans more time to make things better. Plus, it's a higher quality of life. 

We'll look at your choices for food, clothing, housing, transportation, fun, and travel. ​
Food
Eating more plants and less meat doesn't have to be so painful. There are tons of alternatives to impact your (and my) burger-loving palette to a more plant-based diet. Let me help you make that transition, without sacrificing flavor ... or eating meat when it's the perfect time.

Finding creative ways to have a dynamic lifestyle and go greener while getting the nutrition and flavor you need is easy, but it is a shift. That change-up feels fantastic when you don't compromise your morals to live the life you want. ​
clothing
Clothing choices are now a thing when it comes to carbon emissions and ocean health. How do you find the best deals and looks and still maintain a footprint that makes you feel like part of the solution? I have loads of hacks, including shopping for the best deals, upgrading the quality of your clothes for less money, quick DIY tailoring, water conservation, and eco-laundry techniques to nearly wipe out your contribution to microplastics. ​
housing
As a former construction company owner, home organizer, and designer, I help people figure out simple solutions for home improvements — from organizing, to sorting through what to keep and give away, to simple one-day projects, to home remodels, to appliance choices. ​
transportation
You've heard of all the alternatives: biking, walking, electric vehicles/bikes, public transportation, ride sharing, and doing things remotely. The choices can be overwhelming and seem like they're more time consuming. 

However, most people don't consider the hidden time-sucks that go along with what we all consider normal—driving. So let's peel back the layers together so you can determine just how much of your time is taken by driving and how much time you stand to save by choosing an alternative. 
fun
Often what you do for fun is to compensate for how you're pinched in areas of your life. What if your life "unpinched" you and fun became, well, more fun? Let's explore what you really enjoy and see how much fun you can bring into your daily routines.
travel
What is the greenest way to travel so you can be rejuvenated by exploring your planetary home?

We'll look at the science, the convenience, and, of course, the fun of various modes, various packages, and some innovative ideas for getting the most from your vacation dollars.
HELP PEOPLE GET OUT OF THE POVERTY CYCLE
You can help two fellow humans from getting a life threatening illness for three to four years for as low as $2. This investment also increases their country's GDP by $24. Or you could save a life for $1,200. Or you could send a girl to school for $500 a year.

Or, or, or, or.

There are so many ways to help those that have never had the opportunities for health and education that we do in developed countries. AND those same people often hail from countries that make our stuff, from food to electronics. That's how we get stuff so cheaply. A cell phone costs a fraction of what it would if it was made by people paid fairly and supported a quality of life that you and I have. 

Being an Integrity Hero means looking at how you have benefitted by having poor people earn a fraction of what you do so you get an unasked for discount on everything you buy. You'd never knowingly keep young girls out of school or sabotage someone's life. Yet, those humanitarian disasters are what is behind all the glossy advertising. Makes you wonder how much you'd buy if the ads told the truth.

Having agency in the marketplace to buy the best and help out with the rest is so empowering and it boosts your mood, health, and wealth.

It's the ultimate positive feedback loop: helping others helps you. It's all been proven scientifically—I just connected the dots. You can find more on the References page. Scroll down to the Integrity Hero research section.
MASTER Money Management
Even if money can't buy you love, it sure does feel better when you have it. 

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Life is more relaxing when you have the choice about whether you want to spend money or not.

Say "goodbye" to buyer's remorse for good and find more time than you knew you had to spend on what matters most to you. 

Become a master at using any amount of money (or none) to unlock your truest self when shopping. You'll increase your quality of your life while you make a powerful positive impact on planet and people. 

I have three heroic money spending techniques (and they don't use a budget).
STRENGTHEN EMOTIONAL RESILIENCY
Life is challenging. That's not the issue. The issue is bouncing back to feeling like your heroic self again. That skill is emotional resiliency and it can be learned,  mentally and physically. Living like an Integrity Hero unlocks your brain's natural ability to re-align. 
HEALTHY, ORGANIC, EATING ON THE CHEAP
Your eating healthier is also better for the planet.

Still, it's not always easy to get started. One, there's the delicious factor and, two, the cost factor.

About that first issue, healthy food can look as enticing as cardboard and twigs. 

Then let's have a good time not eating that stuff. Let's indulge without food hangovers.

The best news ever? Healthy for you food should taste fabulous. It's your body. Let's use it as a guide for what you naturally want to eat to feel fantastic at meal times and later.


And that second issue—price— if the cost of organic food makes you run for the fast food $1 burger special, you've come to the right place. 

Organic food, purchased cleverly, is actually less expensive than eating conventionally. And meals can be prepped in under five minutes and cost less than $5.

Finding agency in places where you feel like you have no choice is so fantastically empowering. It's like you unlocked a place where time stands still for you a bit more than everyone else. You have choice where you used to flip into autopilot.

How you eat today depends on so many factors: your schedule, your lifestyle, your history, and your relationship to food.

Eating well is an expression of self-care, and you deserve to feel fantastic every time you want to get a bite and after.

Yes, as part of this course, I teach meal prep for people on the go in under five minutes for less than $5 a meal (and it's organic).

GET IN SHAPE
Why should being an Integrity Hero affect your getting in shape? Because when you start reversing your footprints you have more energy—it's been scientifically proven. And that's awesome because you're needed! 
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​Quick story: a friend of mine's dad was one of the first joggers in the 70s. This was when Nike was an upstart fringe company. He'd put on his shoes and take off for a run and people along his route would be shocked. They'd yell after him "Are you okay?! Is someone chasing you?!"

If you're just beginning or getting back into shape, working out can be weird at first. 

The funny thing about getting in shape is once you're there you wonder how you ever could have strayed.

Also, being in shape means taking ample rest. So look forward to lots of chill-time to balance your new efforts.
Savvy Shopping Tips
You'll get even more satisfaction out of what you purchase and save you loads of money (and time).

You'll learn about the incredible agency you have in the marketplace. You're the one in charge and can use the system to work for for maximum fulfillment, even when you don't buy something. 

Working with this particular mindset with help you never again have buyer's remorse, will likely be the one thing that saves you thousands over the course of your life, and will make you truly enjoy shopping like never before.
COURSE STRUCTURE

I'll meet with you remotely each week for an hour (you choose weekday and time). You'll also have access to me via email. During the workweek, I'll respond easily within 24 hours and over weekends, the next business day. 


You're welcome to set up a free 1/2 hour phone consultation to see if we're a good fit. Just email me to set up a time.
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Nick S.
Happy Customer
I worked with Beth on money saving techniques and began putting money toward retirement for the first time in years. Her methods are solid and simple to follow. In addition, she's optimistic and that's infectious.
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Dolores M.
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Happy Customer
I am enriching my life and feel more abundance every day. It never even occurred to me that this was possible. I now have solid "how-tos" to help the planet and that feels powerful.

And now, the guarantee 

In  order for me to keep-on-keeping-on doing my work I have to charge for what I teach, but, it has always felt weird to charge for helping you feel fantastic while you learn about ways to save the planet. I'd do it for free if I could.

So I designed my work  to be BEYOND FREE meaning it's designed to give you way more back than you'll invest.

It's guaranteed to make you happier, have greater health and emotional resiliency, and wealth. Big claims, so be it. It's all predictable and backed by science.

Check this out—one student saved $250 in one week and made the course cost back by the time it was over in eight weeks easily.

Others have saved hundreds in a few weeks.

All students report feeling more knowledgeable and no longer at the mercy of advertising. All of them ate healthier and handled stress better.

My course is designed to earn the money back by the end of eight weeks, and surely within a year and probably a lot sooner (we all have different levels of spending!). If you show me you followed The Real Life techniques and don't save the cost of of the course by a year's end, I'll gladly refund your money.  How could I not and still be in integrity? (By the way, no one has asked for a refund.)
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Hokey as my above home-made graphic may be, I enjoyed making something eye-catching for you that was designed in earnest to convey how serious I am.  I don't want to be paid by you unless you get way more out of working with me, with life enhancement and dollars saved. 

The price for my course is $500 for eight weeks and you may have me one-on-one or have classmates, depending on your timing. We meet each week for one hour remotely. If your class is with others, meetings will be recorded so you can access them if you can't make it. If it's one-on-one, I'll work with your schedule for a make-up.

I am happy to work with you and your family and friends in the course for one $500-sign-up price so you can split the cost. I recommend this because it's wonderful to have a community of support when you learn.

Bottom line: It's been weird to charge money for helping you and the planet. Know you'll definitely get it all back and then some. Plus, research shows that if you spend money on something, you'll take it more seriously and learn more. This research helped me feel even more comfortable in charging for my work at all :) If you want to take a look at that bit of research about you being a success when you pay for something, check it out. 

So, oddly, it's good for you to pay me. You're more likely to succeed in the course. Like I said, one student saved $250 in her first week and others hundreds within a few weeks. 

Quite the opposite. 

First, you are built to do good. It's in your wiring to act for the benefit of others. That's what makes you a community creature who values love and fairness. 

Second, because of that, when you act for the good of the planet in just the right way you unlock the maximum feel-fantasic chemicals (dopamine, oxytocin, serotonin, and endorphins). 

Try out this free ebooklet and see for yourself. 

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Joe M
​Happy Customer
The essence of Beth's work is that she invites us to be self-empowered and address something at the core of being human—how we can have a life that is sustainable and creative—and how can we do that on an individual level and, thus, change the world collectively. 
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Meredith M.
​Happy Customer
I had been aware of global warming for years and knew we are destroying our planet, but being unsure how this worked. Beth's information helped me understand the issues and how to shift our habits. Her explanations were easy to understand and thorough. She answered all my questions.
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Copyright 2016–2022 Beth Craig
​Founder of Own it Economics and Integrity Hero 
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